Name: Tejaswini Pisal
Company name: Zest Transformation
Company URL: www.zesttransformation.com
Designation: Founder & Director
On this Women’s Day, how is being a woman entrepreneur relevant more than ever?
Women entrepreneurs see the world through a different lens and in turn do things differently. This is reflected in the type of businesses, women entrepreneurs have handled successfully. If we integrate the gender dimension then we are utilizing the entire talent pool and it adds up to achieving more economic growth.
So all female entrepreneurs we just need to embrace this new era for women of achievement.
How did your journey as an entrepreneur start? Do tell in brief about your company.
I always had a dream of creating opportunities and jobs for others. I wanted to help individuals make improvement in the areas where they wanted support and guidance, transforming the issues that hold them back in achieving their success. This prompted me to take up coaching as a business and I started Zest Transformation. I am an internationally certified Success Coach.
I wanted to keep a balance on the home and work front. Having worked in the corporate environment for more than a decade and the growing role expected a lot of time involvement. It’s just not a 9 to 6 job when you are responsible for a large business unit. After the birth of my younger daughter I decided to quit and go the entrepreneurial way. This gave me flexibility to operate and also look after my kids.
My forte is coaching new entrepreneurs, organizations and people striving for success. It is dream come true for me. My major customers are startups and mid-size organizations. Zest Transformation provides end-to-end solutions to start and grow your business.
What challenges have you faced in this journey?
I see challenges as teachings that help me move towards success.
Being a woman entrepreneur has its own pros and cons. When one is running a startup you are going almost against the tide. Being an entrepreneur needs lots of time and effort so sometimes it becomes difficult to cope up with one’s personal life. I am also a mother with two kids and this certainly has been a herculean task to juggle the various roles.
Being a woman and managing family and business both definitely needs a lot of patience. It took me almost a year to do a thorough research in this field, prepare a plan and strategy and finally go live. I personally feel you just need to take the bull by the horns and prove to yourself your worth.
To whom will you give credit for your success?
I give credit to my better half. He is my strength and helps me maintain work-life balance.
What do you think are your strengths?
My strengths are honesty, integrity, dedication and .
What keeps you going? What is your source of inspiration?
Looking at each day as a new opportunity to be at my best and the ‘can do’ attitude is what has been driving me all these years. I like setting high goals and working with people who share my passion for doing their best. I try living this every day, be it at work or home.
What is your dream for your venture?
It is my dream to see Zest Transformation grow really big. We plan to expand all over India in the next 3 to 5 years.
If you were to mentor or guide women-led startups, what would your top three suggestions be?
- Never give up on your dreams regardless of where the journey of entrepreneurship takes you. Dreams really do come true when you have the courage to pursue them
- Always take action and keep moving forward
- Accelerate your business, find the coach that is right for you and start thriving in all areas of your life.
What is that one change you suggest that will make women entrepreneurship blossom in this country?
It’s not about you. Don’t just think about what you can get; always think of what you can give. Bringing an outstanding business to the masses means getting your ego out of the way, coming down to earth and giving people what they want better than anyone else. Always think “how can I do it better”.
How do you measure success? Is it different for men and women?
I measure success by my own standards as everyone has their own definition of success — in life and in business. Your accomplishments and success are yours and it is different for each individual — be it men or women. According to me, success is when you can keep your family happy and your work running at a high pace. My entrepreneurial dream has turned into a reality, but I still have a long way to go.
A funny or memorable anecdote or situation that you would like to share that had gender bias or happened because you were a woman.
My honest answer is I have never come across any such bias.
We wish Tejaswini and Zest Transformation, all the very best.